SPONSORED BY XERO, PROUDLY SUPPORTING FEMALE ENTREPRENEURS

PRODUCT-BASED INSPO

Unlike service-based businesses that sell a service and skill, product-based businesses sell a phsyical, tangible product.

Want to start your own product-based business? Learn from the women who’ve gone and done just that!

A spotlight on: Jennifer Georgeson, 43, Founder of So Just Shop

Raising a quarter of a million people out of poverty, is a mammoth undertaking by any means; but it’s a goal that Jennifer Georgeson has her mind firmly fixed on. With a line of work that has taken her everywhere from Zambia in the height of the HIV epidemic; face to face with the Taliban in the North West Province…
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A spotlight on: Sophie Kirkpatrick, 31, Founder of Atlas & I

The downside of booking in back-to-back meetings, on one of the hottest days in London this spring so far, is that I arrive at my last interview of the day with Sophie Kirkpatrick; with a lopsided ponytail à la dishevelled scarecrow and makeup that no doubt, has gone a tad skew whiff. Excellent first impression, I’m sure you’d agree. When…
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A spotlight on: Lola Hoad, 23, Founder of One Girl Band

With vivid yellow images of Emma Gannon’s latest release – The Multi-Hyphen Method – populating the majority of my Instagram feed this week; walking away from a 9 to 5 in favour of your side hustle; juggling multiple projects that bring you joy; and creating a more fulfilled life for yourself on your own terms; is more popular now than…
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A spotlight on: Genevieve Sweeney, 30, Founder of Genevieve Sweeney

There were a few names that kept cropping up during the research stage ahead of launching She can. She did. last summer and thirty year old Genevieve Sweeney’s was one of them. Having learnt to knit at the age of five; had her designs sold to the likes of Tommy Hilfiger, Abercrombie and Fitch and H&M as a student; and…
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A spotlight on: Jenny Shipley, 32, Founder of Cut by Beam

You would think, given how much I go on about loving the English countryside, that when the opportunity presented itself to travel down to Cornwall, I would have been there with bells on, no questions asked. But when an eleven hour round trip in my rusty car is involved, my head had a stern word with my heart for once…
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