We can. We will. – Responding to Covid-19 with Ruth Yimika Afolabi, Founder of MAGNIFY

Top female founders UK

Having admired Ruth from afar for a few months now and met her for the first time at the London She can. She did. – Midweek Mingle on the 11th March (which let’s face it, feels like a short lifetime ago now doesn’t it?!), I thought she’d be the perfect Founder to hear from this morning to ensure that we all try and get this week off to as positive a start as possible.

“Why so?” I hear you ask..!

Because on the night of London’s Midweek Mingle, I remember admiring her calm delivery on the panel and the clarity with which she spoke when recounting the challenges she had faced on her business journey to date. Since then, she has also provided such reassuring content for her audience which I have found to be so calming in recent days too.

As the Founder of Magnify – a publishing house based in Shoreditch, focused on faith, feminism and fashion – up until recent days, Ruth’s main focus has been on ensuring that her and her team deliver the brand’s stunning print magazine and well-versed series of events. With said production on their latest magazine and events halted owing to the coronavirus outbreak however, this is how the past fortnight has played out for Ruth and where she plans to channel her energy in the coming months…


Want to know more about the bonus ‘We can. We will.’ episodes of the She can. She did. podcast?

You can find out the whats and whys here!

Please do keep an eye out for tomorrow’s episode too, in which I’ll be chatting to the inspiring female founder that is Dr Joanna Abeyie, MBE, Founder of Blue Moon

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